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Copy Writter (PL574)

On-site
  • Toronto, Ontario, Canada

Job description

We are seeking a visionary and experienced Copy writter with a strong background craft compelling, clear, and persuasive copy that resonates with our target audience. The ideal candidate will possess a unique blend of artistic flair, strategic thinking, and technical understanding, collaborating with designers, PR professionals, and other team members, you’ll play a crucial role in shaping our brand voice and messaging.

This is a remote position - candidates located in Toronto, Canada GTA (available for client meetings)


Responsibilities:

  1. Writing and Creativity:


    • Create clear, attractive copy for various mediums, including ads, blog posts, newsletters, and social media.
    • Develop a distinct voice that aligns with our brand identity.
    • Interpret copywriting briefs to understand project requirements.
  2. Collaboration:


    • Work closely with designers, PR specialists, and other professionals.
    • Collaborate on both large-scale (e.g., email campaigns) and small-scale (e.g., landing pages) marketing projects.
  3. Research and Interviews:


    • Conduct thorough research to gather insights.
    • Interview subject matter experts to extract relevant information.
  4. Editing and Proofreading:


    • Ensure accuracy, clarity, and consistency in all copy.
    • Edit and proofread content as needed.
  5. SEO Optimization:


    • Apply SEO principles to maximize the reach of our copy.
    • Optimize content for search engines.
  6. Content Strategy:


    • Understand online content strategy and creation.
    • Craft copy that aligns with our overall marketing goals.
  7. Image Sourcing:


    • Source relevant images and other visual content to complement the copy.

Job requirements

Skills and Qualities:

  • Advanced proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.).
  • Familiarity with prototyping tools like Sketch, Figma, or Adobe XD.
  • Understanding of responsive design principles for web and mobile.
  • Ability to collaborate with UX designers and developers to create seamless user experiences.
  • Familiarity with user research methodologies, wire framing, and usability testing.
  • Experience creating compelling data visualizations for infographics, dashboards, or reports.
  • Familiarity with version control systems (e.g., Git) for collaborative design workflows.
  • Experience working in an Agile environment, participating in sprints, and adapting to changing project requirements.

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